Media Buying Case Studies

EquateSolutions: Media Buying  ObjectiveOne of Victory Management Group’s media buyers were hired by Walmart’s generic brand, Equate, to execute a digital advertising campaign for their OTC Cold and Flu and Allergy products. The goal of the campaign was to...

AVGSolutions: Media Buying  ObjectiveVictory Management Group helped launch and build the AVG brand in the United States. AVG (previously known as Grisoft) is a Czech Republic headquartered firm that sells internet security software. They targeted small business...

3M Car CareSolutions: Media Buying  ObjectiveLaunch 3M Car Care nationally in national chains such as Auto Zone, NAPA, Walmart and Target. This was a three-year project that was worked on from the beginning stages of product conception all the way to the launch....